Accelerade, the sports drink brand produced by PacificHealth
Laboratories, has become the official sponsor of The Hoop Group, an
organisation which runs basketball training camps for would-be
athletes.
The Dr Enuf energy drink range has been extended with the addition
of a new herbal variant, Herbal Dr Enuf, a cherry-flavoured drink
containing ginseng and guarana.
Leading Brands, the Canadian beverage manufacturer and distributor,
has begun shipments of its new "optimised performance
beverage" TREK after an extremely positive reaction from
distributors involved in earlier trials.
In an interview with French daily Les Echos on Tuesday,
Franck Riboud, CEO of Groupe Danone, quickly denied accusations
that developments with Coca-Cola were a sign of Danone's defeat in
the US water market.
Arca Systems, the Swedish-based global materials handling company,
has developed an efficient and cost-effective returnable packaging
system for liquid handling.
Wimm-Bill-Dann, the Russian food and drink producer, has denied
reports in the international press that it is being eyed by Nestle,
the giant Swiss food and drink group.
Advanced Technology Industries has announced the launch of its
Reseal operation, which will produce resealable beverage cans at a
newly built plant in Munich.
British company Thermotic Developments (TDL) looks set to trigger a
burgeoning market for self-heating cans. Co-developed over a period
of five years using the scientific resources of the University of
Southampton, the can was recently...
Medical products maker Baxter International is set to unveil a line
of vitamin-laced bottled waters in its first foray into the
consumer food and beverage market.
Gatorade, the sports drink brand owned by PepsiCo, has confirmed
that it will not renew its sponsorship of the US-based NASCAR car
racing event, and that it will focus instead on stock car racing
drivers and races.
US industrial packaging company Greif Bros. said this week a new
range of water bottles, manufactured in the United Kingdom, should
help spring water producers to more effectively transport filled
containers and offer better protection...
Arbor Mist, a leading wine with fruit brand in the US, announced
this week the introduction of new, unbreakable plastic 375 ml (12.6
oz.) single-serving bottles in four flavours.
US company Chalone Wine Group Ltd is shipping its first-ever
vintage of Syrah in cases containing newly developed eco-friendly
partitions manufactured from recycled paper.
Soft drink giant Coca-Cola, facing a stiff challenge from archrival
PepsiCo in the crucial North American market, on Monday unveiled a
new vanilla-flavoured version of its flagship Coke brand, reports
Reuters.