The American-owned product's new branding for China

Trademark difficulties hamper Monster’s launch plans in China

Source: iStock

Energy drinks are in the spotlight again after man develops acute hepatitis after excessive consumption

'We both found that mainstream sports energy drinks would cause stomach discomfort during runs...'

Entrepreneurs spy ‘root’ into sports & energy drink space

Chinese Red Bull, which is not carbonated, has a majority market share of 80.6% in value and 78.2% in volume in 2015

Mintel report shows Chinese energy drink consumption increased by 25%, four times more than the US

The researchers say evidence of a mechanism has 'far-reaching implications' in multiple conditions which can be alleviated by caffeine. ©iStock/anatomy79

Study reveals caffeine’s link to preventing memory problems

In 2015 global volumes of energy drinks reached 8.8 billion litres – up 10% from the previous year despite political turmoil around the sector. ©iStock/Elisanth_

Germany overtakes US as top energy drink innovator

'...we suggest that arrhythmia could be a complication of ED consumption...' ©iStock

Energy drinks linked to cardiac events

Pic: iStock/jajmo

Report calls for more measures to reduce energy drink consumption among children

German consumer group Foodwatch is calling for Monster Energy to ‘voluntarily’ remove caffeine, B vitamin and carbohydrate electrolyte claims from its energy drinks.

Consumer group calls on Monster Energy to stop using claims on its 'dangerous caffeine bombs'

ESSNA calls on policy makers to make a clear distinction between sports drinks and energy drinks following 'extremely disappointing' veto of caffeine claims. © iStock.com / Dirima

Energy drink concerns ‘nothing to do with sportspeople’, says frustrated ESSNA

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