News in brief

Fruit pouch snack maker opens second US plant

GoGo squeeZ re-sealable pouch.

Materne North America, the makers of GoGo squeeZ Applesauce, will reportedly invest $85m in a food processing plant in Nampa, Idaho, creating 230 jobs.

GoGo squeeZ is a squeezable, re-sealable, 100% fruit in a pouch snack.

The company will start trial runs on two production lines by the end of the year. Once it is at full capacity it will produce 60% of GoGo squeeZ’s base line US products.

Michel Larroche, CEO, Materne North America, said the move is part of a wider vision to grow the brand across the US.

The factory will be the firm’s second US location, at a site formerly owned by Micron Technology.

The building, which has been vacant since 2007, will be demolished and replaced with a manufacturing centre and retrofitted as an FDA-level food production facility.  

Originally founded in France, where it is known as Pom'Potes, GoGo squeeZ it launched in the US in June 2008 and opened its facility in Traverse City, Michigan, in 2011.

The company claims GoGo squeeze is made from natural ingredients and it  sources more than 90% of its fruits from farmers and orchards in the US.

Related News

Gualapack stand-up pouches

VIDEO: Gualapack launches filling machine

Re-sealable snack packaging is best suited to good-for-you, premium products, say suppliers

Snack packs: Re-sealable features hold premium promise

Love Beet

Vacuum-sealed pouch replaces canned beetroot

Eagle Packaging Tray Pack.

Eagle Packaging to launch stand-up pouch loader

Dow Performance Packaging has created a 100% recyclable polyethylene stand-up pouch pack, suitable for various foods, personal care items and other applications.

Dow collaboration leads to ‘revolutionary’ recyclable pouch

Aplix exhibits Easy-Lock in the confectionery pavilion at Pack Expo last week.

No issues with confectionery residues caught in our reclosable pouch system, claims Aplix

Related Products

See more related products

Submit a comment

Your comment has been saved

Post a comment

Please note that any information that you supply is protected by our Privacy and Cookie Policy. Access to all documents and request for further information are available to all users at no costs, In order to provide you with this free service, William Reed Business Media SAS does share your information with companies that have content on this site. When you access a document or request further information from this site, your information maybe shared with the owners of that document or information.