Markets

Beverage Industry Voices: ‘What do you do?’

25-Apr-2014
Last updated on 25-Apr-2014 at 15:56 GMT2014-04-25T15:56:55Z - By Ben Bouckley+
Proud of what you do in the beverage industry? Shout about it! Or rather, send us an email (Photo: Garry Knight/Flickr)
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We’re in the business of telling stories, in the best possible sense. So if you have one to tell us about your job in the beverage industry – please get in touch with BeverageDaily.com!

As part of our content development strategy, we want to include more industry voices on this website – whether you’re a budding entrepreneur, an operations manager for the likes of PepsiCo or Coke or an expert in packaging design or filling technologies.

Whoever you work for, big or small, please get in touch with us to tell your story. To make things a little easier we’ve put together a rough template that each story in this vein will follow.

If you want to see your name in print, and tell your peers your story, then please write answers to these questions and send them to the Editor. That’ll be me then! ben.bouckley@wrbm.com You can also telephone me on +44 1293 846530. Don't be shy!

  • What does your job involve doing?
  • What’s your background?
  • What do you like about working in your field?
  • What’s the hardest thing about the job?
  • If the ‘typical’ day exists, then what does it look like?
  • How do you see the soda/tea/juice (insert your category of choice) landscape in 10 years time?
  • What do you think are the most significant industry trends, i.e. healthy energy, naturally sweetened soda, etc. or can you even identify any new ones?
  • If you could only take one beverage with you on a desert island, what would it be? (N.B. Water is allowed but we’re presuming it wouldn’t be a life/death situation!)
  • What do you think of public perceptions of the beverage industry, and are they fair?
  • What are your future ambitions?

Related topics: Smart Packaging, Health and Wellness , Functional Beverages, Sustainability, Fizzing-Up Carbonates, Future Flavors, Premium Indulgence, Markets, Coca-Cola, PepsiCo, Soft Drinks & Water, Energy & Sports, Beer, Wine, Spirits, Cider, Juice Drinks, Dairy Drinks, Hot Drinks